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In October of last year, LVMH Group and Formula 1 announced a new 10 year global partnership, a move that would see Rolex exit as the sport’s official timekeeper. With…
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The Return of Quartz Watches
The New York Times published an article this week placing a spotlight on the rising popularity of quartz watches, citing brands such as TAG Heuer and Furlan Marri in the…
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Longines Ultra-Chron Diver Gets Carbon Case
Longines surprised fans when they brought the retro cool Ultra-Chron diver back to market in 2022 after initially launching in 1968. The watch boasted a high frequency 5 Hz ‘Ultra-Chronometer’…
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The Deep Track Podcast: Ep. 49 – The Watches I Wore Most This Year & Tudor’s FXD GMT On-Wrist
This week is a solo episode of the podcast where I bring you the three watches I wore the most this year, as well as some deeper thoughts on the…
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Most Popular Content of 2024, and What to Expect in 2025
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With our first full year in the books, I wanted to pause and reflect on the most popular content produced as judged by view count, in 2024. This year was…
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Oris Celebrates Year of the Snake with New ProPilot X Caliber 115
Oris is turning to the Chinese Zodiac to close out their 120th year, and look ahead to new beginnings in 2025. This week, the brand is releasing a new ProPilot…
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Urwerk Returns to 230 with New Polaris
Urwerk’s 230 platform is proving to be quite versatile. A year after the release of the UR-230 Eagle, we’re getting a new UR-230 Polaris, which not only ditches the hood,…
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The Deep Track Podcast: Ep. 48 – 2024 Formula 1 Season Recap with Wesley Smith
This week we welcome Wesley Smith back to the podcast. Wesley runs the clothing and accessory brand Standard H, and hosts the podcast of the same name. With the 2024…