Author: Blake Buettner
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The MoonSwatch Meets the Alaska Project in Enthusiast Created Project Arctic
As much as watches are a personal thing, it is often the community of enthusiasts that keeps me well engaged and excited with this space. It’s not just for posting our collections and expanding our collective knowledge, it’s also a place where creativity can flourish. This week, users of The Grey NATO slack channel got…
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TAG Heuer Returns to Formula 1 as Official Timekeeper
In October of last year, LVMH Group and Formula 1 announced a new 10 year global partnership, a move that would see Rolex exit as the sport’s official timekeeper. With the announcement came quick speculation as to which LVMH brand or brands might fill the now vacant role, and this week we get the largely…
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The Return of Quartz Watches
The New York Times published an article this week placing a spotlight on the rising popularity of quartz watches, citing brands such as TAG Heuer and Furlan Marri in the process. (See episodes 34 and 28 of the podcast for conversations with Andrew McUtchen and Andrea Furlan.) Indeed it’s a trend that has been slowly…
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Parmigiani Stuns with L’Armoriale Répétition Mystérieuse
It’s been a good year for Parmigiani Fleurier releases. One consistent Watches & Wonders release that I hear enthusiasts of all stripes gush about is the new Toric, a stunning new rendition of the collection that launched the brand in 1996. The Tonda PF Sport watches have their own appeal, but this is a brand…
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Omega Goes Green with New Seamaster 300M in Titanium and Bronze Gold
Hot off the heels of two new steel Seamster 300M references, Omega is releasing a third today in green, bronze gold, and titanium. The new watch taps into the same vibes first seen on the No Time To Die Seamaster released around Daniel Craig’s final appearance as James Bond, a watch that has quickly become…
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New Ressence Type 9 Changes the Formula
Ressence is introducing a new collection this week in the Type 9, a watch that represents a new take on the brand’s ROCS system resulting in their smallest and thinnest creation to date. The focus of the Type 9 was ergonomics, and in service to this Ressence developed a new expression of their dynamic dial…
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Omega Drops Anticipated New Seamaster 300M Dive Watches
After a few months of speculation over a watch spotted on the wrist of actor Daniel Craig, Omega has officially revealed a pair of new Seamaster 300M divers that join a burgeoning collection. While no major structural changes are present, they do take the dial in a new direction first seen on the 60th Anniversary…
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Jaeger-LeCoultre Returns to Reverso Tribute Chronograph
The Reverso has proven to be a remarkably versatile platform from Jaeger-LeCoultre, particularly in modern guise as it taps into the core strengths of the design which, as ageless as it seems, is 90 years young this year. The Reverso has an interesting and varied history, even with its near 30 year gap in production,…